Last month, we experienced another Facebook algorithm ‘tweak’, and we can attest that engagement is down about a third – at least – for most brand pages. Ditto for reach of boosted posts within the timeline. Here are ways to maintain your reach and work within these Facebook algorithm updates…
Even seasoned social media marketers find it difficult to keep up the demand for fresh content, especially when handling multiple clients at once. Here are 10 easy ways to keep your fans coming back for more…
Social media takes careful planning, patience and ongoing strategic effort. If not managed properly, it could hurt your brand. That’s why we’ve compiled a list of the most common social media mistakes to avoid.
What are the main social media trends for 2014? We’ve listed the top five you’ll want to know about
With the demise of EdgeRank, marketers are wondering how Facebook’s new news feed algorithm will impact their brand pages….
Here’s a few ways to amp up your content so you can better engage your followers and not bore them to tears!
My clients ask me this one all the time… FYI, if your competitor is a small brand yet they have 50k followers on Twitter or 50k fans on Facebook, I’d bet money they purchased them. So instead of sweating it, watch why all those purchased follows are a waste of money
Looking to run a contest on Facebook? First make sure you know the rules or you could risk a page ban. This video looks at Facebook’s rules for running contests. This is a must-watch BEFORE you run your contest!
Many folks jump online and expect that their social media will take off immediately but that rarely happens. Once you know the real deal, you can make better decisions about budgeting and planning.
There’re hundreds of social media networks, each catering to its own demographic. Yet most people, when they use social media for business, choose Facebook and Twitter. It’s time to look beyond at what you may be missing.
Obviously Facebook and Twitter are the most prominent networks but it’s important to take other networks into consideration too. Particularly if they’re smaller and offer less noise or are better geared to producing content your target enjoys.